A Coat Can Make You Smarter

In anew study , researcher found that people fall apart research laboratory coats were better at pay attention and perform tasks accurately than those not assume the white jackets associate with medical professionals and scientists .

Researchers at Northwestern University asked cogitation subjects to don a white lab coat like the kind your doctor probably wear out , and that we associate with hard - at - body of work scientists . Then they measured their ability to focus by make them performStroop testtasks , such as name the color ( fleeceable , for example ) of a word ( cherry-red , for instance ) import out on a computer screen . Those wearing science lab coats got the color decent doubly as often as those who did n’t wear one . Turns out you should dress for the brain you want , not the one you have .

Interestingly , they did n’t see the same effect when they state the volunteer that the jacket was a visual artist ’s coating — only when they associated the coat with a medical professional or scientist .

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“ There seems to be something peculiar about the physical experience of wearing a piece of clothing , ” write Hajo Adam and Adam Galinsky in their study .

You do n’t say ? I think the $ 250 billion fashion diligence would concur ! [ Journal of Experimental Social Psychology , viaMiller - McCune ]

double : Flickr / VintageDept

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